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making the smithsonian-affiliate connection

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Offering the Smithsonian Affiliate Membership is a great way to connect the Smithsonian and your local audience.

This year, Affiliates and the Smithsonian have worked together to develop the Smithsonian Affiliate Membership Toolbox. The Toolbox is a marketing package chock- full of Smithsonian resources and actionable ideas to make the connection between the Smithsonian and members.

What is the Toolbox?
In September, Smithsonian Affiliations launched the first annual Smithsonian Membership Drive and delivered the Toolbox to Affiliates.
The Toolbox includes:

  • Smithsonian media resources
  • Websites and program schedules from the Smithsonian to share with new and renewing members
  • Activities to engage visitors with Smithsonian loans, exhibitions and connect them through social media across the Affiliate network

SA_rack_card-Offering a Smithsonian Affiliate Membership as part of your organizational membership program is an exclusive benefit of a Smithsonian affiliation.

  • Exclusive Affiliate Benefit
    Are you one of the 100+ Affiliates attracting and renewing local members annually with the inclusion of the Smithsonian Affiliate membership in your museum’s membership package? Share the full list of Smithsonian Affiliate membership benefits with your audience.
  • Regional Ambassadors
    Affiliates are the Smithsonian’s regional ambassadors across the country – the Smithsonian looks to your organization to steward, engage, and renew joint Smithsonian – Affiliate members annually. Coordinate your Smithsonian programs and events with a Smithsonian Affiliate membership to bring added value to your membership package and build ongoing support.
  • Share your Smithsonian connection with your local members
    Your members may not make it to Washington, D.C., but can experience the Smithsonian at your organization. Joint benefits and programming make the link between the Smithsonian and your members.
  • Unique Membership Benefits
    Extend national benefits to your members who enjoy local benefits at your affiliated museum.

Want more information? Contact Christina DiMeglio Lopez, External Affairs Manager.