Logo & Tagline

Affiliate Co-Branding Guidelines

Smithsonian Affiliates are the only group outside the Smithsonian that has permission to use special, co-branded Smithsonian logos. Affiliates are encouraged to take advantage of the logos and taglines provided in this area for use on marketing materials, brochures and signage. All use of these taglines and logos must be reviewed and approved by the Affiliations office.

Logos are available in several formats. Please contact Elizabeth Bugbee (bugbeee@si.edu), or your National Outreach Manager for the Smithsonian Affiliate logo.

Additional special logos are available for the Smithsonian Affiliate Membership Program. Participating Affiliates may use the membership logo in lieu of the Smithsonian Affiliate logo on membership materials. The Smithsonian Affiliate and Smithsonian Affiliate Membership Program logos may not be used together.

Questions about Smithsonian logo use may be directed to Elizabeth Bugbee, Communications and Professional Development Manager, (202) 633-5304, BugbeeE@si.edu.

Documents to help guide you in communicating about your Affiliation:

  • Tips for adding Affiliations information to your press materials
  • Checklist for communicating about your Smithsonian Affiliation
  • Smithsonian Affiliations Fact Sheet
  • Additional resources for co-branding with the Smithsonian
  • Logo Lowdown: Everything You Wanted To Know But Were Afraid To Ask (on The Affiliate Blog)
Smithsonian Affiliate logo
Street sign with Affiliate logo